Make a minimum $10 donation and Boa Technology will send you a free set of pink replacement dials for your Boa-powered footwear. 100% of your donation will go directly to Boarding For Breast Cancer – a non-profit, youth-focused education, awareness, and fund-raising foundation aiming to increase awareness about breast cancer, and The Breast Cancer Network of Strength® – a trusted organization providing immediate emotional relief to anyone affected by breast cancer.

Reel Pink 2011 from Boa Technology on Vimeo.

Boa is pleased to announce a new 2011 title sponsorship agreement with the Colorado Cross Cup, the state’s premier and most prestigious cyclocross race series.

Photo Credit: Les Handy/303cycling.com

“Boa is committed to all disciplines of cycling and we’re excited to be a part of this, one of the nation’s most prestigious cyclocross series,” says Boa Vice President of Sales and Marketing, Chuck Mason. “We love the fast and furious nature of cyclocross, and the fun vibe the Colorado Cross Cup brings. We know a decent number of riders in the series are on Boa-equipped shoes enjoying the benefits of its high-performance fit, micro-adjustability and,maybe most important for this sport, the ability to tweak the fit on-the-fly. We’re happy to support, give back, and be a part of it. ” For his part, Mason plans to compete at some of the series’ events.

Click visit 303cycling.com for race dates and details.

Boa team rider Ashley Thornton hits up Mount Bachelor’s powder and park.

Boa’s Eric Irwin, Dieter Tantius and Jesse Cotterman logged mean hours on the bike last week to fulfill their commitments to Boa’s Health and Wellness employee program. Here’s the recap from Jesse and crew below.

Dear Boa H&W Committee,

Thanks,
Jesse “Jack-Rabbit Slim” Cotterman

From Left to Right: Eric Irwin, Dieter Tantius and Jesse Cotterman

So, here’s some stats on last week’s commuting effort:
19.8 – Approximate distance each direction, in miles
39.6 – Approximate round trip distance, miles
198 – Weekly Mileage, per group member
118.8 – Total miles per day, group total
594 – Weekly Mileage, group total
1600 – Estimated Daily Calories burned by each person
24000 – Estimated Calories burned over the week, group total
0.5 – Inches of rain during ride on Wednesday’s ride home
64 – Ounces of water consumed daily, by Jesse, during the ride
900 – Estimated ounces of water consumed over the week, group total
3 – Tire tubes consumed in one day (Thursday)
7250 – approximate elevation change ridden over the week, in feet
40 – approximate number of homeless people sited during the week
1 – number of leeches that tucked on the tail of our group to draft, but never pulled
48 – Low temperature of the week
81 – High temperature of the week
5:15 – Average wake-up time
6:40 – Average departure time from Morrison Park n Ride
450 – Miles of motorized communting saved by the group over the week
55 – Estimated gallons of gas saved by the group over the week
$200 – Gas money saved by group over the week
1 – number of joggers almost smacked on the ass
34 – group hours spent bicycling over the week

How many people thrive on riding a motorcycle over 1,000 miles in less than 24 hours? How about in less than 17 hours? Not many, but there are a few and there’s a club called the Iron Butt Association that pushes these road warriors to set lofty goals and then go for it!

Boa Product Design Engineer Eric Irwin set out this weekend to prove his case for inclusion in this coveted club and he rocked Boa all the way. Here’s his summary of the weekend’s adventure.

We started from Denver’s C470 and Santa Fe at 5:00am and returned back there at 9:15pm. In that time we went to Trinidad, CO; followed by Idaho Springs, CO; through the amazing Glenwood Canyon to Mesa, CO; back through Denver and out to Brush, CO at sunset; and finally back to our start.

Boa's Eric Irwin with his game face on during the 1008 mile ride around the block. begins!

We stopped about every 2 hours for 15 minutes or so. Every other stop was for fuel, just about every stop included a bathroom break for some reason. We snacked on PB&J’s and granola bars and drank water during each stop.

The odometer showed a total 1008 miles, start to finish. This particular route has already been verified by the Iron Butt Association. At the finish, we had to show our ride log, where we had recorded information at all the mandatory stops as well as gas receipts for each of those stops.

I had one brain malfunction and forgot to latch my saddlebag lid, which sent us back in Glenwood Canyon to find it along the side of the road. Luckily it landed on the side of the road, so it did not get run over. Some tweaking with a pair of pliers got the aluminum back into form enough to put back on the bike. That cost us about 30 minutes, otherwise we would have broken the 16 hour mark. Apparently, that is somewhat of an accomplishment.

Here is a link: http://www.mctourer.com/rides/2011/Regional_SS1K/Denver.html

I wore my Boa AXO Striker boots and Knox Handroid or Zero gloves for the entire ride. We had great weather with hi temps around 80 and low’s around 50 and only a few minutes of light rain on the return trip through Glenwood Canyon.

Boa Technology, maker of the award-winning, patented Boa Closure System, is proud to announce the launch of project Reel Pink, a national campaign aimed to raise awareness for breast cancer through the sale of limited edition pink Boa dials for snowboard boots. One hundred percent of all proceeds from the purchase of Reel Pink snow product will be donated to Boarding For Breast Cancer (B4BC).

“We are delighted to be partnering with Boa Technology and the Reel Pink program as a fun, innovative way to keep young people healthy, active and ultimately educated,” says B4BC Director of Development Erika Sward. “Every time a rider swaps out their snowboard boot dials with Reel Pink ones, they will be supporting B4BC’s breast cancer education programs in a super stylie way!”

Reel Pink product will be available to purchase while supplies last starting on September 6th, for a minimum $10 donation at www.Boatechnology.com/reelpink.

“Early detection of breast cancer can be a game changer,” says Boa Creator and Founder Gary Hammerslag. “Boarding for Breast Cancer excels at educating kids and adults on the importance of early detection of this disease and we are excited to help their cause by teaming up to release these limited edition pink dials for snowboarders. Adding a pink dial to your boots will show you have joined in the fight against breast cancer.”

Reel Pink snowboard product will be limited to High Power Boa H2 and H2 Coiler dials. Boa partner product includes, but is not limited to the following: Snowboard boots from all partners and snowmobile boots by HMK.

Boa will ship tools and instructions with each purchase and will provide video tutorials and product information on the website for making the incredibly easy Reel Pink transition.

Cardrona Parks team ride Stef Zeestraten (K2 T1 Boa) is due to go under the knife any day now. We took this opportunity to rip a few hot laps with Step through Cardona’s park befor she’s out of action.
Film Edit & Directed by Jase Hancox.

Cardrona Parks: Stef Zeestraten from Jase Hancox BASKET PRODUCTIONS on Vimeo.