8 Steps to Surviving the Leadville Trail 100 MTB Race
Thursday May 15th 2014, 10:31 am
Filed under: Company News,Cycling

One hundred miles of extreme terrain, starting elevation of 10,200 feet, muscle-straining climbs, and breathtaking views – the Leadville Trail 100 MTB Race to many is considered the race of all races. Winding throughout Colorado’s majestic Rocky Mountains, this ride is surely one that calls to the ambitious.

If you’re anything like the challenge-hungry goal seekers here at Boa, you’ve probably already started making a training plan for next year’s LT 100. But what does it take to compete in a race like this? And how would you even go about training for it? Luckily, we have a Leadville 100 MTB Race veteran on staff who knows a thing or two about mountain biking through extreme terrains.

For his second year in a row, Boa’s New Business Development Manager Patrick Lawrence is facing the obstacles of the LT 100 MTB head on. An avid mountain biker for the past 29 years, Patrick knows what it takes to train and compete in the type of conditions that the Leadville 100 boasts.

Patrick Lawrence

Patrick Lawrence

We sat down with Patrick to get the scoop on his go-to preparation and race day tips for grueling mountain bike races like the LT 100 MTB. Whether you’ve been cycling for decades or are a newbie to the sport, these are great pointers to keep in mind.

Prepping for the LT 100 MTB in 5 Steps

  1. Practice riding with consistent mileage six days a week: You do not need to reach 100 miles every day, but you should aim to build over a period of 12 weeks.
  2. Maintain a healthy diet: What you eat will affect your ride. While you’re training, test out different food options to determine what you’re going to eat during the race.
  3. Train with a partner: This will help you push yourself to ride further, longer, and harder.
  4. Familiarize yourself with the course: Pre-riding course climbs is a good way to learn what you’re in for on race day so that there are no surprises.
  5. Practice riding at elevation: The LT 100 begins at 10,200 feet and only increases from there. It’s important to acclimate your body and to know how it reacts to trails at high elevation.
PL 1 resize

Patrick in action.

3 Ways to Survive the LT 100 MTB

  1. Mental focus is essential: With a race as strenuous and long as this, it’s crucial to work on your focus. Don’t set your goals too high, especially if you are coming from lower altitudes.
  2. Drink and eat often: Aid stations with food and drink are set up to take advantage of  – use the benefit of these! Eat as much solid food as possible during the race. My snack of choice is Dr. Lim’s Rice Cakes.
  3. Pace yourself: Too often, riders start out of the gate pushing way too hard to keep up with the pack, and then end up finishing the race walking or not finishing at all. The course is long with the hardest climb – “the pipeline” – at the 70 mile mark. The best way to finish strong is to pace yourself across all 100 miles.

The Leadville Trail 100 MTB Race is an epic challenge incorporating high altitudes, major climbs, and long – potentially windy – road sections. Set a goal to conquer this course in whichever way you see fit, but be sure to have fun! Very few people get to participate in this race, so if you’re one of the lucky ones who is this year, be sure to make the most of every step of the experience.


It’s not too late to compete in the 2014 Leadville 100 MTB Race! We’re giving away two FREE entries this year. Learn how to earn one: ridethatchangeditall.com 

How Strong is the Boa Closure System? And other FAQs Answered.


L4 Knob 2 Silver Pad PrintAre all Boa Closure Systems the same?

Yes and no.

The Boa Closure System consists of aircraft-grade stainless steel laces and a low-profile, powerful dial that work together to provide a premium alternative to traditional laces.

The Boa Closure Systems fall into three main categories, called “power levels”:

1. Boa High-Power Closure System is found on snowboard boots and other large, high-cut footwear that requires the unequaled strength and gear ratio advantage Boa delivers. See How It Works

2. Boa Mid-Power Closure System is ideal for mid-cut footwear such as utility boots, hiking boots, safety shoes, inline skates and ski boot liners. See How It Works

3. Boa Low-Power Closure System was specifically designed for low-cut footwear. This is where Boa brings superior performance, convenience and comfort to cycling shoes, golf shoes, running shoes and casual footwear. See How It Works

How Strong is the Boa dial?

From the beginning, our design goal has been that the dial should outlast the boots in any conditions, a promise backed by Boa’s “Dialed In for Life” Guarantee. The Boa Closure System has tens of thousands of hours of testing on it in all types of terrain and environments, from mountain trails to terrain parks to construction sites.

Is any lubrication necessary to keep my Boa’s running smoothly?

No, our extensive product testing has determined that a simple rinse with fresh water is sufficient to clean debris out of the dial. Never put an oil based lubricant (such as WD-40) in your Boa as it will degrade the integrity of the components.

My footwear collects a lot of grit and grime. Will Boa stand up to abrasive debris? How durable is it?

Don’t let the size of the Boa lace fool you. That relatively thin lace is gram-for-gram stronger than tank armor. It is constructed of aircraft-grade stainless steel. For demanding environments, it may be jacketed in nylon. As a bonus, athletes (and other Boa fans) appreciate that they can simply hose off all the mud and grime after their endeavor.

Fabian Cancellara Praises Gaerne’s Boa-Powered G. Chrono
Tuesday June 04th 2013, 9:15 am
Filed under: Cycling

CancellaraatGaernePro cyclist Fabian Cancellara, who won this year’s Paris-Roubaix and Tour of Flanders bike races, recently paid a visit to Gaerne‘s Treviso, Italy, factory for a sneak peek at a pair of Boa-powered custom G. Chrono shoes Gaerne is building for him.

Says Cancellara:
“When you see the finished product you cannot imagine how much work is behind it, it was nice to see all the people who produce my shoes, you can see that they are  actually hand-made by people who give the maximum every day, which is also what a cyclist is looking for. We’re going in two equal roads and in the end we are on the same road … The way to win.

“The quality is the most important thing. I have very high goals and, even from the technical point of view I always want the best. From the first meeting with Gaerne and, since the first time I tried their shoes, I immediately saw that they were already at a high level of development, for me personally the shoe is perfect and I do not know yet what and where to change it, the comfort , the Boa closures, the stiffness of the carbon sole is a package that I need to go fast and in the end what’s important. A perfect system for a perfect and successful shoe. In Harelbeke, at Flanders and at Paris-Roubaix we were on the top step, I won and the Gaerne shoe won.”

Adds Gary Hammerslag, founder and president of Boa Technology: “It was very easy to start working with Gaerne because we were looking for companies that are interested in quality products, so we met and it was easy to work well with them. We are very selective with our partners and Gaerne is one of the companies we work very well, which we have a lot of respect for the high quality and seriousness of the work. ”


Cancellara’s custom Gaerne G. Chrono shoe

Upgrade to Boa Field Tester and Rewards Program


Learn more about Boa Technology’s B Company Field Tester Program in this short video.

Think you’re tough on your gear? Do your outdoor pursuits lead you down unmarked paths, through waist-deep powder, straight into muddy puddles and occasionally up the proverbial creek without a paddle? If this sounds like you, then you know only the best product has survived throughout your adventures, with the rest tattered by the wayside. And this makes you the right person to join Boa B Company.

Boa B Company troops love active challenges and help make a tough product even tougher for the next generation. Click here to apply for the chance to join Boa B Company, a new field testing program that puts you in the driver’s seat to try new, unreleased products and help us develop and evolve the same world-class performance technology we’ve been delivering since 2001.

How it Works:

1. Experience the Fit. Try on a Boa-powered product for work, play or leisure and experience the benefits of the Boa Closure System (you can view a selection of Boa-powered footwear and equipment at www.boatechnology.com).

2. Upgrade Your Gear. Purchase a Boa-powered pair of cycling shoes, golf shoes, outdoor shoes, utility, hunting and fish boots or medical products.

3. Tell us what you think. Apply to become a Boa field tester here and tell us what you think.

4.  Get Rewarded for participating. B Company members receive access to special offers and promotions, receive membership discounts, access to new and unreleased products, and may apply for ‘Epic to Me” Adventure Grants.

Boa Technology Sponsors Leadville Trail 100 and Leadville Silver Rush 50-Mile MTB Races
Tuesday April 09th 2013, 1:12 pm
Filed under: Company News,Cycling,Outdoor

contest.header.30915.engPRESS RELEASE: April 3, 2013 (DENVER, CO)—Boa Technology Inc., maker of the award-winning, patented Boa® Closure System, has signed an agreement with Life Time Fitness to sponsor the Leadville Trail 100 and Leadville Silver Rush 50 mountain bike races taking place August 10 and July 13, respectively, in Leadville, Colorado. Boa Technology will also award a coveted spot to the sold-out 2013 Leadville Trail 100 MTB race through the “The Ride That Changed It All” Facebook campaign.

To enter, participants go to Boa’s Facebook page at Facebook.com/BoaLacingSystem and submit a personal cycling photo or video along with a 200-word-or-less story about the “ride that changed it all,” which could be about their first time on a bike, their most heinous wipeout, best biking adventure or most memorable ride. Essays will be judged on creativity and how well the story reflects the degree to which the writer values bike riding. Four-time winner of the Leadville Trail 100 (and women’s course-record holder) Rebecca Rusch, who wears the Boa Closure System on her Specialized cycling shoes, will select the winning essay.

The winner, announced on May 9, will receive a free entry to the 2013 Leadville Trail 100-mile MTB race and a pair of Specialized S-Works MTB shoes featuring the Boa Closure System. Three runners-up will receive a limited-edition Boa-branded cycling jersey.

Boa Technology will exhibit at both races, where attendees can take advantage of the “Upgrade To Boa” offer, which allows people to trade the shoes on their feet for Boa-powered footwear. Used shoes will be donated to One World Running and Mountain2Mountain, two Colorado-based non-profits serving people domestically and abroad.

Boa will also capture finish-line photographs of each racer the Leadville Trail 100-mile race and post them on Boa’s Facebook page, where they can be downloaded or shared on social media.

Enter to Win in the 12 Days of Boa Today
Friday December 14th 2012, 2:24 pm
Filed under: Company News,Cycling,Golf,Hiking,Hunting,Running,Skiing,Snowboarding,Utility & Safety


Every year at this time, we at Boa Technology like get into the holiday spirit by giving away some great gear from our partner brands. This year we’re giving away amazing prizes from Footjoy, Gaerne, Korkers, P3 Pillows, Red Wing Shoes, Ride Snowboards, Smith, Specialized, Vans, Viking and Zoot.

Visit the Boa Closure System Facebook page to enter today. Simply enter your name and zip code and hit “Submit” to become eligible to win one of 12 daily prizes to be awarded between December 12 and 23.

Good luck!

Specialized’s Javier Gomez Scores Olympic Silver Wearing Boa
Thursday August 09th 2012, 11:06 am
Filed under: Cycling
Spain's Javier Gomez (51) leads a group of triathletes during the men's triathlon at the 2012 Summer Olympics, Tuesday, Aug. 7, 2012, in London. (AP Photo/Charlie Riedel)

Spain's Javier Gomez (51) leads a group of triathletes during the men's triathlon at the 2012 Summer Olympics, Tuesday, Aug. 7, 2012, in London. (AP Photo/Charlie Riedel)

Spain’s Javier Gomez scored silver in the men’s triathlon at the 2012 London Olympic Games on August 7. Gomez was one of several Specialized team athletes wearing the S-Works Trivent triathlon shoe, which was released in June. The Trivent features a Boa-powered “draw-bridge” heel cup that folds down to make it quicker and easier to slip a foot inside the shoe.

A few turns of the Boa dial tightens the cable that closes the draw bridge and secures the rider’s foot inside the shoe.

Gomez, 29, also scored silver at the 2008 Olympic Games in Beijing, and came to London with his eye on the gold medal. He ran a tactically strong race, but was unable to chase down eventual gold-medal winner, Brit Alistair Brownlee, 24, who led the entire 10K run looping around London’s Hyde Park.

Read more about this exciting race here: http://www.sbs.com.au/news/article/1679464/Beaten-Gomez-says-best-man-won-gold

Specialized S-Works Trivent
Specialized S-Works Trivent

The Tour has Begun!
Tuesday July 03rd 2012, 3:52 pm
Filed under: Cycling

le_tour_de_france_logo_2869An estimated 70 riders in this year’s Tour de France will be wearing Boa-powered cycling shoes from Specialized, Gaerne and Scott.

Find race updates and watch all the action live online here to see our favorite teams race to the finish line on the Champs Elysee.

The top teams wearing Boa shoes at this year’s tour include:

Cofidis Le Credit en Ligne
Lotto-Belisol Team
AG2R La Mondiale
Lotto Belisol
Omega-Pharma Quickstep
Saur Sojasun

Here are some highlights from the 2012 Tour de France so far.

specialized S-works

Saxo Bank riders' top-of-the-line S-Works road shoes in team-edition blue. ©BrakeThrough Media

S-works red

Specialized sponsors seven teams competing in this year's Tour

Gaerne-sponsored Lampre/ISD's Alessandro Petacchi placed 5th in stage two.

Gaerne-sponsored Lampre/ISD's Alessandro Petacchi placed 5th in stage two.


AG2R-La Mondiale rider Maxime Bouet riding in Scott shoes on stage 2.

Boa Partner Products in the Spotlight
Wednesday June 20th 2012, 8:47 am
Filed under: Company News,Cycling,Hiking,Hunting

The latest outdoor gear to feature the Boa Closure System to hit the press lately include Specialized’s new S-Works Trivent Triathlon shoes, Korkers wading boots, The North Face Enduro Plus Pack, and Simms Rivertek Boa wading boots, to name a few.

Below are few other recent gear reviews of note.


Mountain Bike Action reviews the Specialized Rime MTB shoe with Boa.


Outdoor Life reviews the L.L. Bean Technical Big Game Boot with Boa, including an A+ rating for its construction and materials.


Mountain magazine calls the Specialized S-Works Road shoe with Boa the “World’s Sickest Road Shoe”.

Outside‘s 2012 Buyer’s Guide credits the Vaude Terkum’s Boa-equipped hipbelt for why this 75L backpack rides so well when carrying a heavy load.

Boa Technology Forms Partnership with Glenbrook Consumer Partners


Strategic alliance funds Boa’s next growth phase

PRESS RELEASE: Boa Technology Inc., the Colorado-based creator of the revolutionary Boa® Closure System featured in performance footwear, action sports, outdoor and medical products worldwide, has received funding from Glenbrook Consumer Partners, a San Francisco-based investment firm that finances innovative, high-growth consumer brands. The agreement, finalized May 18, includes a strategic majority investment to accelerate Boa’s brand growth.

“Boa exemplifies all of the elements we seek in a partner,” says Peter Breck, a managing director at Glenbrook Consumer Partners. “It has a highly differentiated product offering, attractive and scalable business model, a large market opportunity and, most importantly, an extremely talented, passionate and high-integrity team.”

Boa Technology began in 1998 as the brainchild of entrepreneur Gary Hammerslag. After recognizing the limitations of traditional shoelaces and other closure systems, he crafted a dial-based prototype that became the Boa Closure System. Now the gold standard of closure, it appears in numerous footwear categories including cycling, golf, outdoor, snowboarding, utility as well as helmets and medical bracing. Boa partners with over 100 premium brands, among them: K2 Snowboarding, Vans, Footjoy, Specialized, Red Wing, Bata Industrials, TrekSta, Smith, Exos Medical and DeRoyal Medical.

“As demand for our system grows, so does our need to expand our resources and capabilities,” says Mark Soderberg, Boa’s CEO. “The Glenbrook team’s long history and proven track record of supporting great management teams to build world-class consumer brands, coupled with their financial commitment, puts Boa in a stronger position to act on opportunities that will help us achieve our goal of placing a Boa-powered product in every life.”

“We look forward to working with Boa’s management to build the Boa brand, introduce more users to the Boa Closure System and help deepen its relationships with both brand partners and end users,” says Glenbrook principal Trevor Ashley.

In conjunction with this transaction, long-time Boa President Mark Soderberg assumes the additional role of CEO. Founder Gary Hammerslag will remain company chairman and lead Boa’s new European office opening later this year.

Middle-market investment banking firm Integris Partners and the law firm Patton Boggs, LLP advised Boa Technology.  Brownstein Hyatt Farber Schreck, LLP provided legal counsel to Glenbrook.